We had the pleasure of interviewing Yxngxr1 over Zoom video!
Born and raised in Cardiff, UK, he stirred up buzz with his DIY record “Tyler” during 2019 whilst holding down a post school day job at Foot Locker. Following its viral explosion, he quickly tallied tens of millions of streams across fan favorite singles such as “Rather Do,” “RockStore,” “721,” “Pigeons,” and more.
Simultaneously, he released a flurry of full-length projects, namely Childhood Dreams [2019], I Don’t Suit Hats [2020], YELLOW YELLOW YELLOW [2020], DigiKid [2021], and Digikid 2 [2021]. Attracting praise from The Line of Best Fit, tmrw magazine, Buzz Mag, and more, The Guardian also applauded his “lovably lo-fi indie-rap.” Despite his heady rise to success, he continued to challenge himself in the studio, pushing the envelope and breaking the boundaries between hip-hop and indie.
As an artist he is truly a product of the internet generation, being heavily influenced by contemporary music of all genres as well as the online crush of tongue-in-cheek branding, meme culture & virality. But to ensure a cohesive vision to life on Teenage Motel, he has exclusively worked with Birmingham-based producer Milodrama Beats and Taha Beats out of L.A.
In the end, audiences will relate to Yxngxr1—because he’s real.
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