Loui

Loui is an emerging rapper taking the Atlanta music scene by storm. As a native of the College Park region of Atlanta, Loui began his rap career in the most humble way, in highschool, joking around with friends. This allowed him to gain confidence to take the next step, by developing a dedicated fan base. With the encouragement from his family, particularly his mother who was also musically inclined and one of his biggest musical inspirations, he began to perfect his flow, which he describes as versatile and unique in the Hip-Hop genre.

Loui’s musical influences range from neo-soul artists like Anthony Hamilton to southern rappers like Outkast, T.I and more. With a lyrical flow that accentuates his ‘player lifestyle,’ Loui knows that a catchy beat secures a hit, embodied by his work with producers like Trippy and Nicko who helped craft his signature sound. His 2019 single ‘Shake Dat’' caught on in a big way via social media, and quickly called for a TikTok-specific remix featuring Lil Jay. Over the course of 2020, Loui released a re-recorded version of ‘Shake Dat,’ several other singles, and two mixtapes, ‘Sincere’ and ‘Wass' Goin.’ The following year brought Loui to new heights in his career, with his most-streamed track up until that point, ‘Talkin' Bout’ featuring guest vocalist Saweetie which previously accumulated over a million global streams. Loui previously performed ‘Talkin Bout’ and ‘Get In Get Out’ featuring Dream Doll on VH1’s Nick Cannon Presents: Wild ‘N Out. His latest single ‘No Distractions’ features Memphis-born rapper NLE Choppa. Loui plans to release his next album in spring 2024.